Sales E-commerce App Notification Procedure

Sales e-commerce app notification is a mandatory operational requirement for merchants and organizations owning applications with sales functions. This procedure facilitates state management and ensures consumer rights protection. Long Phan Consulting Company analyzes the legal requirements, dossier components, and execution sequence under current regulations below.

Competent Authority for Notification

According to Clause 3, Article 49, Decree No. 146/2025/NĐ-CP, merchants and organizations owning the application must perform the sales e-commerce app notification with the Provincial People’s Committee. This regulation represents a shift in management decentralization to enhance local supervision of e-commerce activities.

The direct receiving agency is typically the Department of Industry and Trade or a specialized unit authorized by the Provincial People’s Committee.

Jurisdiction relies on the merchant’s headquarters address or the individual owner’s permanent residence. For instance, a company based in Ho Chi Minh City must submit the notification to the competent authority under the Ho Chi Minh City People’s Committee.

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Required Notification Dossier

Under Item 2b, Appendix XV, Decree No. 146/2025/NĐ-CP, the sales e-commerce app notification requires more than a simple written notice. The dossier must comprise the following specific data points:

• Application name.

• Hosting address or download link (e.g., Apple App Store or Google Play Store URL).

• Description of goods and services introduced on the application.

• Registered name of the merchant/organization or name of the individual owner.

• Headquarters address of the merchant/organization or permanent residence of the individual.

• Business registration certificate details (number, date, issuing authority) or tax identification number.

• Personal details (Name, title, ID/Passport number, phone, email) of the legal representative or the person responsible for the e-commerce application.

• Interface screenshots of the sales e-commerce application.

The “Interface Screenshot” component requires meticulous preparation. These images must display all information stipulated in Article 28 of Decree No. 52/2013/NĐ-CP (amended by Decree No. 85/2021/NĐ-CP).

Procedure Execution Sequence

The sales e-commerce app notification follows a strict legal sequence. Merchants and organizations must adhere to these steps to ensure compliance.

According to Item 2a, Part XV, Decree No. 146/2025/NĐ-CP, the notification must occur before the sale of goods or provision of services on the application. The owner submits the notification to the competent Provincial People’s Committee.

regarding submission methods, depending on local technical infrastructure, clients may utilize the Provincial Public Service Portal or submit physical files at the One-Stop Section of the Provincial People’s Committee (or Department of Industry and Trade).

Upon receipt, the authority reviews the dossier for validity.

• Valid Dossier: The agency processes and confirms the completion of the notification procedure.

• Invalid Dossier: The agency issues a written request for amendments.

Enterprises must finalize the dossier as requested. The sales e-commerce application may officially operate only after receiving confirmation of the completed notification.

Administrative Fee Regulations

The sales e-commerce app notification is a reporting obligation, not a public service for licensing. Consequently, enterprises do not pay state fees when performing this procedure with the Provincial People’s Committee.

However, enterprises should budget for related operational costs, including professional consulting fees, notarization, authentication, and logistics.

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Long Phan Consulting Services

The sales e-commerce app notification requires a deep understanding of administrative processes, particularly regarding the new regulations in Decree 146/2025/NĐ-CP. Self-execution often leads to errors or delays. Long Phan Consulting Company provides a comprehensive legal solution.

Our scope of service includes:

• Reviewing and analyzing the structure and features of the sales e-commerce application.

• Cross-referencing policies (privacy, shipping, returns, dispute resolution) against Article 28, Decree 52/2013/NĐ-CP and Decree 85/2021/NĐ-CP.

• Assessing compliance levels and proposing technical adjustments to eliminate legal risks.

• Collecting and standardizing legal data (Business Registration Certificate, representative details).

• Capturing and organizing interface screenshots according to regulatory standards.

• Finalizing the dossier to ensure strict legal validity.

• Representing the client (via authorization) to submit the dossier to the state agency.

• Monitoring the process, handling explanations, and supplementing documents upon request.

• Receiving the confirmation result for the sales e-commerce app notification.

Common Inquiries on Compliance

Below are analytical responses to frequent questions regarding the notification procedure.

Identification of Competent Agency

Merchants and individuals must notify the Provincial People’s Committee where their headquarters (for organizations) or permanent residence (for individuals) is located. (Legal basis: Clause 3, Article 49, Decree No. 146/2025/NĐ-CP)

Mandatory Notification Timing

Notification must be completed prior to the commencement of sales or service provision on the application. (Legal basis: Item 2a, Part XV, Decree No. 146/2025/NĐ-CP)

Requirement for Interface Screenshots

Yes. The interface screenshot is a mandatory component of the notification dossier. (Legal basis: Item 2b, Appendix XV, Decree No. 146/2025/NĐ-CP)

Content of Interface Screenshots

Screenshots must display mandatory information, such as owner details, delivery policies, privacy policies, and dispute resolution mechanisms. (Legal basis: Article 28, Decree No. 52/2013/NĐ-CP, amended by Decree No. 85/2021/NĐ-CP)

Requirement for Representative Information

Yes. The notification must include the name, title, ID number, phone, and email of the representative or the person responsible for the application. (Legal basis: Item 2b, Appendix XV, Decree No. 146/2025/NĐ-CP)

Conclusion

The sales e-commerce app notification involves multiple specialized regulations. To ensure full compliance and mitigate operational risks, enterprises require a precise execution roadmap. Contact Long Phan Consulting Company via Hotline 1900636389 for professional support and to ensure your application operates within the law.