Steps to apply for an advertising service business license

Article overview

An advertising service business license is an indispensable document for businesses that want to operate in the advertising field in Vietnam. Applying for a license to operate advertising services requires businesses to fully comply with business conditions, documents, and procedures. This article will provide detailed information about the process of applying for an advertising service business license for customers to refer to and implement.

Advertising service business license
Advertising service business license

Conditions for advertising services business

To be licensed to operate advertising services, customers need to meet a number of conditions as prescribed in Article 20 of the Law on Advertising 2012, including:

  • Must have a business registration certificate;
  • There must be documents proving the conformity to standards and regulations of products, goods and services according to the provisions of law;
  • Advertising assets that are required by law to have a certificate of ownership or right to use must have a certificate of ownership or right to use the asset;
  • Advertising for special products, goods and services must ensure the specific conditions of each type of product.

Products, goods and services are prohibited from advertising in Vietnam

Besides meeting business conditions, customers need to note that some products, goods and services are prohibited from advertising in Vietnam. Specifically, according to Article 7 of the Law on Advertising 2012, products, goods and services banned from advertising include:

  • Goods and services banned from business according to the provisions of law;
  • Cigarette;
  • Wine with an alcohol concentration of 15 degrees or more;
  • Breast milk substitutes for children under 24 months old, nutritional supplements for children under 6 months old; feeding bottles and artificial nipples;
  • Prescription drugs; non-prescription drugs that are recommended by competent state agencies to limit use or to be used under the supervision of a physician;
  • Types of products and goods that have aphrodisiac properties;
  • Hunting guns and shotgun bullets, sporting weapons and other products and goods that incite violence;
  • Other products, goods and services prohibited from advertising are prescribed by the Government when they arise in reality.

Understanding these regulations will help businesses avoid unnecessary violations during advertising service operations.

Procedures for applying for an advertising service business license

Before applying for an advertising service business license, you must register to establish a business and then apply for a business license for each corresponding type of advertising product or service.

Prepare documents

The application for a business establishment license includes:

  • Application for company registration.
  • Advertising company charter.
  • List of members for LLCs with 2 or more members or list of founding shareholders for joint stock companies.
  • CCCD/passport of legal representative.
  • CCCD/passport of individual members/shareholders.
  • Establishment decision/Business registration certificate of members and capital contributing shareholders who are organizations.
  • Power of attorney for the applicant (if there is an authorized representative).
  • CCCD/passport of the person authorized to submit the application.

For applying for a business license, depending on each product, commodity, or advertising service, there will be different business license requirements, so the documents also have certain differences. However, there are some documents that need to be prepared such as:

  • Application for license;
  • Business registration certificate;
  • Documents proving advertising capacity (if any);
  • Other documents for each specific type of license.
Procedure for applying for a license to operate advertising services
Procedure for applying for a license to operate advertising services

Implementation steps

Procedures for applying for an advertising translation business license follow these steps:

Step 1: Submit business registration application

Customers submit business registration documents by one of the following methods:

Directly or by post to the Business Registration Office – Department of Planning and Investment where the enterprise is headquartered.

Or submit your application online on the National Business Registration Portal through your business registration account or electronic digital signature.

Step 2: Process documents and receive results

The Business Registration Office issues the Business Registration Certificate within 03 working days from the date of receipt of valid documents.

In case the dossier is not valid, amendments and supplements will be notified within 03 working days from the date of receipt of the dossier.

Step 3: Announce the business registration content

After receiving the Business Registration Certificate, customers must publish the business registration content on the National Business Registration Portal.

Step 5: Apply for an advertising service business license

For some special types of advertising, customers need to apply for an advertising service business license at a competent state agency. For example:

  • Drug advertising: Apply for a license to circulate in Vietnam.
  • Advertisements of chemicals and insecticidal and antibacterial products used in the household and medical fields must have a certificate of registration for circulation issued by the Ministry of Health.
  • Advertising milk and nutritional products for children: standard certificates, food safety certificates, product quality certificates.

Consulting services and support for applying for advertising service business licenses

Customers can use Long Phan’s consulting and support services for applying for an advertising service business license:

This service usually includes:

  • Consulting on conditions, documents, and procedures for applying for an advertising service business license.
  • Drafting business registration documents.
  • Customer representative submits documents and works with the business registration agency.
  • Support customers in carrying out procedures after being granted a license.
  • Consulting and answering other issues related to advertising service business.
Consulting on applying for business licenses for advertising services
Consulting on applying for business licenses for advertising services

Applying for an advertising service business license is an important step for businesses to operate legally in this field. Customers need to carefully study the legal regulations, prepare complete documents and follow the correct procedures to receive a business license. For advice and support during the license application process, please contact the hotline: 0906735386.