Applying for a license to advertise on vehicles: Procedures

Applying for a license to advertise on vehicles has now been simplified according to the provisions of the current Law on Advertising. The new process requires media owners and advertising units to comply with a number of conditions before advertising. The article below will analyze in detail the current regulations related to procedures for applying for a license to advertise on vehicles.

Conditions for advertising on vehicles

Advertising on vehicles requires organizations and individuals to fully meet the following conditions:

Firstly, car owners who wish to place advertisements on their vehicles must first meet the general advertising conditions prescribed in Article 20 of the Law on Advertising 2012.

• Regulations on business registration certificates, documents proving product quality and ownership;
• Requirements stipulate each individual advertising product such as drugs, cosmetics, chemicals, foods, medical equipment, and biological products.

Second, must meet the conditions for placing advertisements on cars specified in Article 32 of the Law on Advertising 2012, specifically as follows:

• Advertising on vehicles must comply with the provisions of this Law and traffic laws.
• Advertising products are not allowed to be displayed on the front, back or roof of the vehicle. Advertising products must not exceed 50% of the area allowed for advertising on each side of the vehicle. The display of emblems, logos, and symbols of the vehicle owner or vehicle company on the vehicle must comply with the provisions of traffic law.

Third, it is necessary to pay attention to products, goods and services banned from advertising specified in Article 7 of the Law on Advertising 2012, specifically as follows:

• Goods and services prohibited from business according to the provisions of law.
• Wine has an alcohol content of 15 degrees or more.
• Breast milk replacement products for children under 24 months old, nutritional supplements for children under 6 months old; feeding bottles and artificial nipples.
• Prescription drugs; Non-prescription drugs but recommended by competent state agencies to limit use or to be used under the supervision of a physician.
• Types of products and goods that have aphrodisiac properties.
• Hunting guns and shotgun bullets, sporting weapons and other products and goods that incite violence.
• Other products, goods and services prohibited from advertising are regulated by the Government when they arise in reality.

Is it necessary to apply for a license when advertising on vehicles?

According to the provisions of Articles 29 and 30 of the Law on Advertising 2012, advertising boards, banners, and groups of people performing advertising must carry out procedures for announcing advertising products.

Furthermore, this regulation also does not require advertising on vehicles to obtain an advertising license as previously prescribed. Thus, means of transport are not subject to notification and permission procedures when advertising.

However, during the implementation process, organizations and individuals must comply with the provisions of Article 32 of the Law on Advertising, specifically:

• Advertising products are not allowed to be displayed on the front, back or roof of the vehicle.
• Advertising products must not exceed 50% of the area allowed for advertising on each side of the vehicle.
• The display of emblems, logos, and symbols of the vehicle owner or vehicle company on the vehicle must comply with the provisions of traffic law.

Procedures for advertising announcements on means of transport

Notification receiving agency

The agency receiving dossiers for advertising notices on vehicles is the local Department of Culture, Sports and Tourism.

File

Regulations in Article 29 of the Law on Advertising 2012, advertising product notification records include:

• Document announcing advertising products;
• Copy of business registration certificate of the advertising service provider or business registration certificate of the advertiser in case of self-promotion;
• Copies of documents proving the conformity with standards and regulations of products, goods and services;
• Copy of the event organization document of the organizer in case of event advertising or social policies;
• The color printed advertising product copy has the signature of the advertising service provider or the signature of the advertiser in case of self-promotion;
• Document proving ownership or right to use the billboard; ownership or right to use the advertising location for the banner.

Procedure

The order and procedures for advertising notification are implemented according to the provisions of Article 30 of the Law on Advertising 2012:

Submit application:

• Individuals wishing to advertise on vehicles must submit a dossier of notification of advertising products to the local advertising authority;
• Sending time 15 days before advertising.

Document processing:

• Within 05 working days from the date the local advertising authority confirms receipt of the application.
• If there is no response, the organization or individual may carry out the announced advertising product.
• In case the local advertising authority disagrees, it must respond in writing and clearly state the reason.

Services for applying for a license to advertise on vehicles at Long Phan Consulting Company

Long Phan Consulting Company provides comprehensive consulting and support services in the process of applying for a license to advertise on vehicles. We will provide the following services:

• Full consultation on legal regulations on advertising on vehicles;
• Check the legality of advertising content;
• Support customers in drafting and preparing complete advertising documents;
• Authorized representative submits documents and monitors results;
• Support to resolve problems that arise during implementation.

Frequently asked questions about applying for a license to advertise on vehicles

Does advertising on private cars require permission?

No, according to current regulations, advertising on private cars does not require permission, but must comply with the conditions on location and advertising area.

What is the maximum advertising area on a car?

The advertising area must not exceed 50% of the area of ​​each allowed advertising side of the vehicle.

Is it allowed to advertise alcohol products on cars?

Only advertising of alcohol with an alcohol content of less than 15 degrees is allowed. Alcohol of 15 degrees or more is prohibited from advertising.

Is there a fee for the advertising notification procedure?

Depending on local regulations, there may or may not be an advertising notification fee.

What is the maximum time for responding to advertising notification documents?

Within 05 working days from the date the competent authority confirms receipt of the application.

If advertising does not comply with regulations, how will it be handled?

Depending on the severity of the violation, there may be administrative sanctions or forced removal of advertising content.

What is the responsibility of the car owner when renting a car for advertising?

The car owner must ensure that the advertising rental unit complies with the law.

Can leadership images be advertised on cars?

Images of Party and State leaders are not allowed to be advertised.

What types of advertising are allowed on cars?

Common forms of advertising include sticking decals, printing images, or using LED screens (must comply with light and sound regulations).

Is it necessary to notify the insurance company of advertising content?

You should notify to ensure insurance benefits, because some cases may affect contract terms.

Conclude

Thus, when you want to advertise on vehicles, you only need to ensure the conditions according to the Law without having to carry out notification procedures or ask permission from competent authorities. If you encounter any difficulties, please contact Long Phan Consulting Company immediately via the hotline 0906735386 to receive timely advice and support from our team of experts.